VOLFAS ENGELMAN – BRUT

Challenge

Brut des Flandres is an exceptionally exclusive and technologically complex, double-fermented beer created for discerning gourmets. It is brewed using only barley malts, hops, and yeast. The brand’s historical heritage required a design that respected tradition, while the packaging also needed to communicate the beer’s unusual and distinctive character.

Solution

The label features a classic composition, while the unexpected, bold color palette—reminiscent of champagne labels—immediately signals a rare, high-quality product. The design concept is enhanced with glossy varnish layers and embossed elements combined with matte paper textures. This contrast emphasizes both luxury and subtlety.

Results

The Brut des Flandres label successfully balances historical tradition with a modern, experimental spirit. Delicate details and premium finishing increased the product’s prestige, while the distinctive design stands out on shelves and attracts consumers seeking exceptional flavors.